Facebook and Online Branding of Your Business - Part 3

As a continuation to the series of posts related to branding your business via Facebook, today I'll be giving you another tip to keep your fans engaged on you Facebook Fan Page on your page. This can be done by keeping you content Genuine and Fresh.

Keeping Content Fresh

Keeping the content on your page fresh and genuine will give reasons to your fans to come back and visit your page again. Therefore, update your contents on the page on a regular basis. Saying this doesn't mean that you should pick up anything from the web and post it. Analyze what your fans are looking for, what they are interested in and post updates that they will feel like reading and then click on the link provided. If your fans are interested in updates related to Android application development, post something fresh related to it or you can post a link to your latest blog post that talks about new Android application developed by some software development company.

You can also do the following things:

• Integrating your other social media channels with your Facebook fan page
• Automatically feed your new blog post to your Facebook Wall
• User services that will post updated to all your social networking sites at once thereby saving time.
• Set up YouTube and Photo hosting sites' widget so that new videos and photos are automatically posted to your Facebook fan page or profile.

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Posted in: Blogging Tips,Facebook,Social Media,Social Media Integration,Social Networking

Facebook and Online Branding of Your Business – Part 2

In the previous post I wrote about how you can create a Facebook page for your business. Hope you understood it well. Now it's time that we move on with the next thing you should do in order bring customers to your site.

Installing “Facebook Like” Widget to Your Blogger Blog

This is one very important part of blogging nowadays. Installing a Facebook like widget can revert you back with extra likes to your Facebook page. To do that, follow the following steps:

• Log in to Facebook
• Go to your page
• Click on the “Edit Page” button
• Click on “Resources” on the left sidebar
• Now click on the “Use Social Plugins” link
• You will be directed to Facebook Developers page
• Choose the type of plugin you would like to include on you blog. I prefer “Like Box”
• For “Like Box” click on it.
• You will be shown a form to fill up.
• In the firs field, provide you Facebook page URL.
• Provide the width and height keeping in view of the dimension of you the place in your blog where you want to put the Like Box.
• Choose the Color Scheme according to your blog's color theme
• Make your choices and then click on “Get Code”
• A window will pop up
• Now choose your preferable SDK or get the IFRAME code, copy it.
• Now go to your Blogger Dashboard
• Click on Design and you will be shown template layout
• Click on “Add a Gadget”
• A window will pop up with list of installable Gadgets.
• Select HTML/Javascript
• Paste the Code you copied earlier and click on save.

Now installing Facebook Like widget on your blog about software development company is done. When people visit your blog and when the click on the like button, your Facebook page's like will be added. Happy Facebooking and Blogging.

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Posted in: Blogging Tips,Facebook,SEO,SM Integration,Social Media,Social Media Integration,Social Networking

Link Back Your Blog Post to Your Website

Apart from some personal bloggers, we can see that most blogs deal with services and products. These blogs blog in order to gain traffic to their website and how is that done? Linking a blog post to a website is not that complex but it’s easy as a pie. Read on.

Linking via Text Keywords

When you write a post, keep in mind that you should at first write something that will be of interest to internet users and blog subscribers. It should be informative so that visitors will come back again whenever they require any future reference. When you are done with a genuine, informative content, you should also make sure that you include main keywords that internet users would search online and which will in turn list your company up too. Once you are sure that you have the keywords in place, you link your website to each keyword.

Linking via Images

You can also link a site via images on the blog post (the above image is an example). First select perfect pictures insert them on your blog post and link them to the site. Make sure you give alt attribute to the images so that the images will also get list up in Google image search. For example, you are writing about a software development company or you are providing information on Android Application Development, choose pictures that will portray the blog post perfectly. Now, provide alt attribute to the images.

This is how you can easily link back your blog post to your website. Come back for more.

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Posted in: Backlinking,Blogging Tips,SEO