Random Writings: Are you wondering why I'm 24/7 on Facebook?

Random Writings: Are you wondering why I'm 24/7 on Facebook?

If you think I'm jobless, you are wrong. I do part of my work on Facebook. I am a content writer who now do Search Engine Optimization too. Now you might be wondering what Search Engine Optimization is. Let me clear your doubt.

Search Engine Optimization a.k.a SEO

As the name suggests, it has go to do with Search Engines. Do I need to tell you what Search Engines are? Yeah yeah!! Yahoo, Google, Bing, etc. are search engines. Companies, businesses nowadays try to get themselves listed on the first SERP (Search Engine Results Page) when someone types in a keyword and hit SEARCH. In this way they promote their services and products by targeting people who look for such services or products online. The more your site is visited by people worldwide, higher are the chances of bringing your site up in the SERP.

I do the same for the company I work for. It is a software development company that provides almost all types of software solutions, don't ask me what. I promote its business on Facebook, Twitter, Linked and whatever social networking sites available (exaggerated).

Is this enough to justify my reason for being online on Facebook and Twitter 24/7? If you still have questions, comment on it. I'll be all fingers to clear your doubts.

Ain't my JOB cool??

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Posted in: Facebook,Search Engine Optimization,SEO

Facebook and Online Branding of Your Business – Part 6

What is the use of your Facebook fan page if the page itself is not interactive? It will give you zero success if the page is idle. Therefore, it is necessary that you encourage your fans to interact with each other. And how do you do that? Read on to know.

How to Encourage Interaction on Facebook Fan Page

What is the main reason behind people using social networking sites like Facebook and Twitter? Most are here to interact with people whom they would otherwise have not known. So provide them what they need from your website.

Just sitting and waiting for people to react is not going help out. You are the one who should get the ball rolling. How is that? Here it is:

• Post a question that will initiate a discussion. For instance, if your fans are looking for android application development related information, bring out a topic on the same.
• Put a poll option that is simple to respond.
• Integrate your FB page with applications like games.
• Sharing or re-posting any interesting photo or information from other page or users.

This is how you initiate an interactive Facebook fan page for your software development company. Try it and see what result it brings to your business.

For more, please come back again.

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Posted in: Facebook,SEO,SM Integration,Social Media,Social Media Integration,Social Networking

Facebook and Online Branding of Your Business – Part 5

Here's yet another tip on how to brand your business on Facebook and that is the approach of “Offering your Facebook fans something that they wouldn't get anywhere”

Here's how you do it. If you own an online business or an online store, you can give your fans something that they will not get anywhere. Online contests with attractive winner's prize can get the attention of some customers but not all. If you are offering something which everyone is guaranteed of, gaining attention is not a problem. Such can be in the form of:

• No shipping charges for Facebook fans
• A special promotional gift to Facebook fans
• Special product coupon for fans, etc.

Many companies has gained loyal customers through this approach and the more the loyal customers is, the greater is its popularity in the online world and offline too. Say, you own a software development company that deals with specially with Android application development, you can provide special offers to your Facebook fans related to the same.

This is all for the day, visit Oglacs' Blog back for more.

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Posted in: Facebook,SM Integration,Social Media,Social Media Integration,Social Networking

Facebook and Online Branding of Your Business – Part 4

One effective way of Branding online is engaging new visitors on your Facebook Fan Page. How can you do that so that it creates maximum impact on your business? Read on to know about that.

Facebook fan page walls as you know can be a very valuable tool for interacting with customers and other prospects. However, fan pages walls can be intimidating and confusing for first time visitors. Put yourself in one situation where you are entering a room filled with people who knows each other by name and are talking about things that you know nothing about. There's nothing more awkward than that.

Therefore, instead of sending your visitors directly to your fan page's wall, you can direct them to a customized page that welcomes new fans and provide them with useful information about your brand or company. This page should also be able to make visitors become your loyal customers.

As for instance, Oglacs Software Pvt. Ltd. - A software development company based in India providing high-end software solutions to companies worldwide and renowned for Android Application Development services. This gives first visitors a clear idea about what the company is about and what does it specialize in. You can even put up a video that presents services and aims of the company.

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Posted in: Facebook,Oglacs,Online Branding,SEO,Social Media,Social Media Integration,Social Networking

Facebook and Online Branding of Your Business - Part 3

As a continuation to the series of posts related to branding your business via Facebook, today I'll be giving you another tip to keep your fans engaged on you Facebook Fan Page on your page. This can be done by keeping you content Genuine and Fresh.

Keeping Content Fresh

Keeping the content on your page fresh and genuine will give reasons to your fans to come back and visit your page again. Therefore, update your contents on the page on a regular basis. Saying this doesn't mean that you should pick up anything from the web and post it. Analyze what your fans are looking for, what they are interested in and post updates that they will feel like reading and then click on the link provided. If your fans are interested in updates related to Android application development, post something fresh related to it or you can post a link to your latest blog post that talks about new Android application developed by some software development company.

You can also do the following things:

• Integrating your other social media channels with your Facebook fan page
• Automatically feed your new blog post to your Facebook Wall
• User services that will post updated to all your social networking sites at once thereby saving time.
• Set up YouTube and Photo hosting sites' widget so that new videos and photos are automatically posted to your Facebook fan page or profile.

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Posted in: Blogging Tips,Facebook,Social Media,Social Media Integration,Social Networking

Facebook and Online Branding of Your Business – Part 2

In the previous post I wrote about how you can create a Facebook page for your business. Hope you understood it well. Now it's time that we move on with the next thing you should do in order bring customers to your site.

Installing “Facebook Like” Widget to Your Blogger Blog

This is one very important part of blogging nowadays. Installing a Facebook like widget can revert you back with extra likes to your Facebook page. To do that, follow the following steps:

• Log in to Facebook
• Go to your page
• Click on the “Edit Page” button
• Click on “Resources” on the left sidebar
• Now click on the “Use Social Plugins” link
• You will be directed to Facebook Developers page
• Choose the type of plugin you would like to include on you blog. I prefer “Like Box”
• For “Like Box” click on it.
• You will be shown a form to fill up.
• In the firs field, provide you Facebook page URL.
• Provide the width and height keeping in view of the dimension of you the place in your blog where you want to put the Like Box.
• Choose the Color Scheme according to your blog's color theme
• Make your choices and then click on “Get Code”
• A window will pop up
• Now choose your preferable SDK or get the IFRAME code, copy it.
• Now go to your Blogger Dashboard
• Click on Design and you will be shown template layout
• Click on “Add a Gadget”
• A window will pop up with list of installable Gadgets.
• Select HTML/Javascript
• Paste the Code you copied earlier and click on save.

Now installing Facebook Like widget on your blog about software development company is done. When people visit your blog and when the click on the like button, your Facebook page's like will be added. Happy Facebooking and Blogging.

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Posted in: Blogging Tips,Facebook,SEO,SM Integration,Social Media,Social Media Integration,Social Networking

Facebook and Online Branding of Your Business - Part 1

Do you think that Facebook's got the potential to make considerable positive changes to your online business? If you say no, you would be lying. Indeed Facebook can bring positive changes to your business. Even though your business isn't based online, it can do a great deal of work in bringing customers to your offline business too. How is that possible? Read on to know more.

Facebook as an Online Promotion Platform

Facebook can be your perfect business promotion place. There are now more than 800 million active users on Facebook, if even less than a percent of these users gets to know about your business, it can be of good help. In terms of Search Engine Results Page ranking, you can also get your business up and this is done by making people visit your website (if you have a website) via Facebook. How do you bring people to visit your business website from Facebook? This can be done in the following ways:

Create a Facebook Page for Your Business

Image source - http://www.squidoo.com/facebookpage

Creating a Facebook page for your business can bring Facebook users to your business website. To create a Facebook page, you need to follow the steps given below:

1. Go to http://www.facebook.com/pages/create.php

2. Choose the perfect category that relates to your business. If your business is a software development company, you may choose the Company, Organization or Institution Category.

3. Once you click on the category, you'll be given a form to provide your business' name. Write the name of your business there.

4. You will then be shown a setup page to upload your business Profile Picture. You can upload a relevant picture and continue or you can skip the step.

5. After that you will be asked to invite friends, import contacts, etc. to popularize your page. You can do the same right away or skip it.

6. Once done with that, you will be asked to provide the website related to the Facebook Page and also a few lines description about the page.

7. Now is the step to invite your Facebook friends to like your page. You can invite all of your friends or some selected ones to like your page.

8. Now your Facebook page setup is done and you can start posting.

For instance, you are writing a new post on Android application development, you can post the same link on your page and let your fans get to know of it and visit your site. Remember the more the visitors, higher is the chance of getting your page listed high in the SERP.

You may visit back for more on the same topic.

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Posted in: Facebook,Online Branding,SEO,Social Networking

Controlling Google+ Main Incoming Stream

Google+ was expected to meet head on with Facebook and due to that you may have joined long before via invitation from friends. There is no doubt that Google came up with new features so that it may compete with Facebook but this doesn’t happened so. Even though it does, it will take a little more time. For users is busy getting to know the functionality of the social networking site. Keeping that in view, I have today written about how to control Google+ main incoming stream. Check it out.

Now that you have followed a lot of people, created circles based on your own category, you may find yourself in a situation that you get frustrated that your stream gets flooded and missed the chance of reading a particular post you wanted to read immediately, say posts by your favorite software development company.

Now what you look for is a better way to control your main stream. You don’t have to worry for that. Google+ comes with a built in main stream filter that gives users the option of controlling stream of the circle of their choice in the main stream. There is also another option of selecting a particular circle on the left sidebar and never miss all content shared by that circle without filtering.

There are four ways you can filter your main stream.

Filter Stream Show Nothing: This setting allows showing few things randomly from a circle.

Filter stream show fewer content: This particular setting which is the default setting allows showing the most stream from a circle.

Filter stream show most content: This filter setting allows showing everything from a circle.

Filter stream show every contents:

And here is how you configure stream filter.

·         Login to Google+

·         Click on a circle name on the left sidebar

·         You’ll find a slide bar on the middle panel on the right side of the circle name. Set the slide bar according to your preference.

·         Repeat this for every circle you would like to customize.

This is how you control your Google+ incoming main stream. For more tips and tricks, visit back.

Circle Oglacs Software Pvt. Ltd. in Google+ Click here.

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Posted in: Facebook,Google+,Oglacs,Social Networking,software development company

Facebook Timeline

Here’s yet another change Facebook made to itself. How many times has it changed its UI? This is one nobody knows. Does this impact Facebook? Does it create a positive impact or a negative? If this will be one survey, one section of Facebook user will be okay with it but another section may feel quite frustrated.

Those lots who are okay with all internet things and who are eager to see new things and learn new things, they will feel the change is something they love. But to those who usually visit the social networking site less often will feel the change to be confusing for they are going to start all over again.

Facebook Timeline however is different, users have the choice to either sign up for it or not. In my opinion, Facebook Timeline is wonderful. The reason why I love it is because of the feature that allows us to see everything since we joined Facebook till today. Now, you may be worried about your privacy. This is also not an issue, like before you can control what your friends or an individual sees on your wall.

People who are not accustomed to frequent changes in Facebook may not like it but I, being one who works in a software development company, loved it a lot.

I know there’s lot more with the new change so I’m now busy exploring new things. You may visit the blog later to get to know more. You may also visit the Facebook Blog.

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Posted in: Facebook,Facebook Timeline,Social Networking